JV Giveaways Course: 2 – What You Need To Have Before Joining A Give Away Event

I'm sure by now you're already sold on the powerful benefits of participating in a Give Away event.

If you need to re-read lesson 1, do it now.

Ready? Let's go

Before you start plunging into a JV giveaway event, be sure to have the following essentials checked:

Your Own Mailing List/Advertising Resources

 

Nobody likes a 'free rider' in a Give Away event. Period. You'll need to promote the event and refer others, just as the other JV partners do.

As a matter of fact, most (if not all) Give Away event hosts used to be very strict about partners having a minimum mailing list size before participating in their event. This has changed, though. Many JV Giveaway hosts don't ask you for your list size anymore.

If you don't already have a mailing list of your own, it's important you find other ways to promote the event, mainly because many giveaways require you to have a certain number of referrals a couple of days after the launch in order to keep your gift in the list. Think about using Twitter and forums to get other people to sign up under you.

People that are not putting up an effort are easily detected and like I said before: nobody likes a 'free rider' in a Give Away event.

 

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SOME 'BLACKHAT' TIPS:

Here are some tips on how you can still use JV Giveaway events to build your list – even if you don't have one yet:

• Most JV Giveaway events won't start deleting members before day 2. And since day 1 is the day with the highest traffic, you can still get a number of people to sign up for your list.

• Many giveaways (those run with the Giveaway Manager 2 script) will approve and list your product (with an active 'signup' button) once you've added it. If you get in soon, your product will be available to all the other contributors for at least a week (=pre-launch period). (– to get in as soon as a new event opens its doors for contributors, you can subscribe to the giveaway notification list – use the link in my sig to get there)
  
• Back in the 'old days' – - your gift rank was based on the number of people you referred. That has changed – you can now buy your way up. Most giveaways offer some sort of upgraded partnership. These upgrades often include a certain number of gift credits which will move your gift right to the top of the list. Higher gift rank = more exposure = more signups.
  
• Upgraded partners are also allowed to add a special offer to the offer rotator. You could add your squeeze page for some extra exposure/signups.

 

 

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Your Own Gift

This is yet another critical success factor.

Giveaway events are accepting digital products of some kind: ebooks, software, scripts, membership passes, reports, you name it. It's up to the Giveaway host to decide which products can be contributed.

If you don't have a product to give away, you can surely find one in inside one of the many free membership sites around. (Tips: SpiceUpYourSite.com and ResellRightsWeekly)

 

NOTE:
Be careful giving away other people's products: always check the license file before you do. Not all products you own the (Master) Resell Rights to can be given away freely.
 

 

Of course you're always better off creating your own product to give away: you can give it away in your name and brand it in the process. You don't want your visitors remembering other people while you're going a great length giving them away to build your list!

 

NOTE:
take a lot of pride and effort in creating a quality gift. This gift is going to make your first impression good or bad. So don't take it for granted… because people will be downloading it by the masses!

 

 

Creating your own gift doesn't have to be hard, however. You can, for example, write a 4-8 page report (easy feat, really) on a topic you know well. If you own a membership site, you can give a trial pass away or even offer a “lite” version. Pretty much the same can be done for software and scripts whereby you offer a limited time trial.

You could also take a product with Private Label Rights and re-work it, making it into your own product.

 

Auto Responder

 

I know this pretty much a given if you already own a mailing list. But I want to address a couple of important concerns.

Firstly, be sure to require a double opt-in for your visitors . This is in effort to prevent phoney details being keyed into your signup form by freebie seekers… who also want to take a step further in putting you into trouble such as spam issues. By requiring visitors to confirm their subscription from valid email addresses, you can cut more than a bunch of spam risks at stake.

Secondly, be sure to sign up for a reliable auto responder account . You wouldn't want to use an auto responder that produces a high bounce rate otherwise your list building efforts would be literally wasted! (Personally I've switched to Aweber a couple of years ago, and still consider it one of the best choices I made)

For safety matters, use the first message you load into your autoresponder to send the subscriber the link to download his or her gift.

 

 

Landing / Signup Page

This is the page where your would-be subscribers would go to view the full important details of your gift. At the bottom of this page, you also include the opt-in form.

Be sure to include the following details in your landing/signup page:

• Information about your gift. Don't forget to include its benefits,
• A reminder to your visitor that he or she is required to sign up to your mailing list in order to download the gift,
• A short note, saying you will NOT rent, share or sell your subscriber's details,
• Another short note, saying that subscription can be cancelled any time!
• Your contact address or helpdesk URL. Be sure to include a way for your visitors or subscribers to contact you on your landing page ánd on your thank you page

 

 

Thank You Page

Create a page to thank the subscriber for opting-in. Make your opt-in form redirect to it.

On this page, make your new subscriber aware of the fact that subscription must be confirmed, and that you'll be sending the download link by email after the link in the confirmation email has been clicked.

The rest of this page is an excellent spot to add an interesting back-end offer.

 

Download Page

This is the page you'll be sending people to after they've confirmed their subscription details by clicking the link in the confirmation mail.

On this page, you'll give your new subscriber your download link. Next to the link, make sure you give people a little more information about you and your business.

Make sure you put your download link somewhere at the top of your page, so people will notice it instantly!!

You can fill up the rest of the page with some free bonuses and/or special deals.

Make sure you add your contact address to it!

I've created a template pack you can easily edit with your gift details so you can set up your gift(s) in no-time. Click here to download.

 

Gift Cover
 

People DO judge a book by its cover – especially online. Be sure to prepare you gift image at various sizes (large, medium and small) because chances are that the Give Away event host will need one from you to display on the gifts page.

Recommended: eCover Generator Pro

 

 

Next time, I'll tell you about The Hot Spots & Places to Look For Give Aways to Join