Building Your List: Squeeze Page Secrets

The fastest way to build your list is with a highly targeted squeeze page that highlights the benefits of joining and offers your visitors with a quality incentive to motivate them into subscribing to your mailing list.

You’ll want to take your time constructing a squeeze page, paying attention to the headline you use as well as implementing bulletpoints that showcase the benefits and rewards that your subscriber will receive.

Incentive offers can include special reports, ebooks, video tutorials or even coupons or discounts on products and services. Just make sure that’s it extremely relevant to your market, and that it’s unique whenever possible.

If you plan to use private label content as the incentive motivator, make sure that it’s of high quality and offers clear value.  You could also consider compiling multiple private label products into one package so that you can deliver a unique compilation to your audience.

Your squeeze page should also feature a privacy policy, outlining the information you collect as well as what you do with this information.

You want to reassure your visitors that you do not share, rent or sell their information and that you will only contact them with offers that are relevant to what they originally sign up for.

Minimize external links!  Your squeeze page should consist of the following components, ensuring that you retain your visitors attention and capture the lead:

• Strong Headline – focusing on the most compelling question or statement in your niche market.

• Opt-in Box – above the fold and repeated at the bottom of your page.

• Bulletpoints – highlighting the benefits of joining your list.

• Contact Information – a direct link to your email or support desk.

• Privacy Policy – just a few lines long, in smaller font but clearly visible below the opt-in box.

Make sure to subscribe to your own newsletter so that you can verify that is everything is working as it should, and that you receive the incentive offer directly after confirming.

To build professional squeeze pages, please consider using the free online squeeze page generator service (or get the script and run this service from your own server)