10 Amazing Advertising Tips (Part 2)

Below, you'll find 10 more Amazing Advertising Tips for your online business.

11
Outsource part of your workload to save time and money. You can spend more of your time and money promoting your business. You'll save money on employee costs, space costs, training costs, etc. Keep the work you enjoy doing to keep you motivated and ship out the work you don't like.

12
Include a signature file on all the e-mails you send out. Provide your business name, phone number, e-mail and web address, etc. Also include a brief blurb for your business or the product you're selling.

13
Use pictures or graphics on your web site that support the product you're selling. They could give your visitors a clearer vision of your product, the
benefits of the product, people's emotion when they own the product, etc. You could also use ‘before’ and ‘after’ pictures.

14
Create a friendly, long-term relationship with all your customers. Practice good customer service and follow-up with them on a regular basis. You
could follow-up with gifts, greeting cards, free things, coupons, special offers, reminders, your e-zine, helpful advice, etc.

15
Create strategic alliances with other web sites. You could exchange banner ads, sell each other's products as back-end products, cross-promote, etc.
You could also create a web site together and promote it on your separate web sites. You would both just split the costs and profits.

16
Increase the perceived value of your product to skyrocket your sales. Add on free bonuses, after- sale services or an affiliate program. Other factors
that would help are: your own domain name, a professional web design, a good-looking product graphic and persuasive ad copy.

17
Give customers a discount on their total order to increase sales. You could give them a discount for ordering over a set dollar or product amount.
For example, you could say, "Buy over $39 worth of products and get a 20% discount on your order!" Another example, "Get a 15% discount if you order
3 or more products!"

18
Allow your visitors to reprint the content on your web site. Just ask them to include your resource box and a link to your site in exchange. This will turn your content into a traffic machine and the external links will help increase your ranking in some search engines.

19
Provide a free contest or sweepstake at your web site. It's a fact, people like to win things. If you can fulfill that need, people will visit. You can also attract them to revisit by holding one every week or month. You could also start an opt-in list for people who enter your contest or sweepstake so you can follow-up with them regularly.

20
Create a good first impression. You will not be able to sell very many products if your visitors think your web site looks unprofessional. Use crisp graphics, attractive color combinations, a readable text size, even spacing, even margins, bold headlines, indent benefits, etc.

(Read Part 1 Here)